Lisa Leyla Yerebakan, founder of Dawn, excels in quickly grasping diverse contexts to drive innovation and strategic transformation in family business and SMEs, focusing on empowering next-generation leaders. Lisa blends the bold, practical experience of a Turkish entrepreneurial family with the academic insight of an MSc in Business Innovation (St. Gallen) and Swiss upbringing of precision. She has led numerous business development initiatives, facilitated open innovation projects, and collaborated extensively with academia, ensuring sustainable growth and fostering business success.

Why the Best Projects Break the Rules

Today's PM is evolving from organizer to dynamic orchestrators, culminating with transformative innovators. "A Teenager Theory: Why the Best Projects Break the Rules" explores this transformation, emphasizing the need for greater flexibility, creativity, and ultimately tangible results. We examine tiers of project management—from skilled organizers to visionary leaders— and uncover how the most effective PMs create a feedback loop between their projects and company vision. Join us to become a teenager again and drive success in modern project management.