Managing Newsletter content during Summer period
Author: Daniel Rodellar, PMP
Summer period is a challenging period for the Newsletter team because PMI events are paused during summer, so it means less articles are available, and the team takes some days off, which decreases availability. We are missing content and resources, so it creates a very complicated situation to publish, on the usual first Monday of the month.
This is what happened to our August newsletter, and it is like what happens in almost all organizations during summer period. In our case, we are not obliged to deliver on a specific date, so we could just delay it to get enough content and the right people on board. We have this flexibility and that has saved us.
Summer is a less stressful period, if it is well planned. Everybody knows that during this period most of us are scheduling holidays, so it would not be realistic to think we can things done like when everyone is available. So, everything slows down. It may be a good period to get things done, these tasks that are only depending on us can be done now more efficiently and get less interruptions.
I have personally also that there is also a good opportunity to review the different newsletters that I received. I usually filter newsletters on a special folder. When I have some free time or while commuting I try to read them, to be updated on the products, shops and services I like. During summer period is a great opportunity to read them all, in a fast reading spirit, and if something catches my eyes, I'll search or click forward. Recently I have subscribed to a Beta Tester trial because I learnt it via the product newsletter. I will be happy to help customize the future products based on my feedback and usage.
Probably you have some other habits during summer (apart from relaxing and enjoying vacations!) and I would be curious to know what else do you do specially during summer period? (this article is also going to be posted on Linkedin PMI Switzerland page, so that we can get your feedback).
Best regards, and enjoy the summer!
PMI Switzerland Publications Director